SEO Training & Workshops

Education is the key to long term success, so knowledge sharing is at the heart of everything we do at Polemic Digital.

Barry Adams public speaking and training

We strongly believe you get the most from your digital marketing by learning. We share our knowledge when working with clients, helping you to develop an understanding of the importance of SEO and digital marketing within your business.

We offer bespoke training and workshops on SEO, to bring your in-house team up to speed on all aspects of successful SEO. Our SEO training will be customised for the knowledge and experience levels of the participants, from SEO for beginners to advanced SEO tactics.

Barry is an excellent lecturer! He’s very methodical in his teachings which was great as it meant he took the time to go through all the aspects relevant to the group. This made learning more enjoyable and easier to understand. I would absolutely recommend his work!

Julieann Tsang, Digital Product Marketer, The Irish News
A typical SEO training will take about 3-4 hours, and will cover the following topics:

  • SEO in the wider Digital Marketing mix
  • Keyword research & competitive analysis
  • Basic Technical SEO
  • On-site Optimisation
  • Developing a Content Strategy
  • Linkbuilding Tactics

We have delivered training and lectures for agencies and in-house teams, as well as for educational organisations such as the University of Ulster, Queen’s University Belfast, and the Digital Marketing Institute. We’ve also delivered workshops for government bodies and NGOs such as the Belfast City Council, Derry City Council, Londonderry Chamber of Commerce, Sport NI, and many other organisations.

We also offer bespoke corporate training on specialised SEO topics, such as editorial SEO for journalists and editors, advanced technical SEO for development teams, and developing SEO strategies for continued organic growth. Our Technical SEO training course is open to all – learn more about it here.

If you want a bespoke SEO training for your organisation, contact us today.